Marketing Automation

Campaign Management

• Improve marketing effectiveness and target the right contacts for each campaign by using intuitive campaign creation features in GoldMine
• Better understand your customer targets and marketing activities.
• Campaign wizard helps lists contacts which qualify for specific campaigns, automatically generate each user’s activities and helps marketing managers create and initiate email campaigns.

Lead Management

• Analyze the value of various lead characteristics using the Leads Analysis tools in GoldMine Premium Edition
• Automated process helps automate common business tasks such as sending emails, updating lead information, or scheduling lead activities
• Track sales for closed loop reporting and campaign effectiveness